ABC to sneak peek fall shows in Times Square

ENTERTAINMENT

August 11, 2004

START SPREADING THE NEWS! ABC OFFERS NEW-SEASON SNEAK PEEK IN
NEW YORK’S TIMES SQUARE, SATURDAY AND SUNDAY, AUGUST 21 AND 22

The ABC Television Network will offer thousands of New Yorkers and

visitors to the city the opportunity to be the first on their block to sample

the network’s new primetime lineup at the ABC Fall Preview Party at Times Square

Studio, home of “Good Morning America,” at 44th and Broadway in New York City.

The event will take place Saturday and Sunday, August 21 and 22, beginning at
11:00 a.m. each day.

Guests of the free event will be invited to play ABC trivia games and
enter a raffle for great prizes. Balloons, food and drinks will be provided.

Those attending will get a taste of what it’s like to be a Hollywood
insider, as they sample and comment on ABC’s new promos. Many will go further

behind the velvet rope when they are invited to watch full length episodes of

brand new ABC series - a month before the network premieres these shows to

national television audiences.

“We really wanted to find a unique way to make some noise about our new
season,” said Mike Benson, senior vice president, ABC marketing. “This party

seemed like a fun way to take our new shows to the streets and show potential

viewers - on a very grass roots level - what we have to offer this fall.”



The shows getting a sneak peek are “The Benefactor,” “Boston Legal,”

“Complete Savages,” “Desperate Housewives,” “life as we know it,” “Lost,”

“Rodney” and “Wife Swap.”